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featured, hair stories
How I Gained Confidence By Working With All Hair Types
Multicultural PRO colorist, Cherin Choi, shares her path to becoming a stylist and how she brings her unique definition of beauty to every service. Read More
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products + routines
How AirWash™ Supports Your Scalp
The reinvention of dry shampoo recognizes, traps, and eliminates odor while keeping your scalp (and hair) healthy. Read More
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hair stories
How Motherhood Changed My Approach to Beauty
One of K18’s newest moms, Marian Kurz, shares her tips for getting the most out of her beauty routines in less time and steps. Read More
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hair science
The Science of Scalp Health
Want strong, healthy hair? Start at the source. Read More
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hair science
The Exciting Science Behind AirWash™
How genome mapping helped us reinvent dry shampoo that’s vegan, cruelty-free + environmentally friendly. Read More
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hair stories